Pondtent
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How Pondtent Works

We offer three distinct services:  Less Annoying CRM (LACRM) Set-Up, Mail Chimp Automation Campaigns and a monthly service where we do weekly tips, a monthly newsletter and twice a week Facebook posts
 
You can use one system or all three, it's up to you!  

You sign up and pay for LACRM ($10 a month) and MailChimp (around $20 a month) on your own. The money goes directly to those companies and Pondtent is not involved in that transaction.  Once you have your login info, the real fun begins! 

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                                                                   Helpful Definitions
                     Familiarize yourself with some terms and meanings that will often be used when working with LACRM and MailChimp... 


​LACRM
 


​Groups are good for tracking some sorts of things, but not so good for others. Groups are a list-building or contact/company segmentation tool -- they are good for keeping track of a shared quality between a group of records in your database. That quality might be where you met those people, the industry they are in, or even a project to which they are related. However, if you are tracking a contact or company through a process about which you’d like to be able to see a report or a history of updates at a later date, groups are probably not the correct option -- you’ll want to use a pipeline for that.

Pipelines are a way to track a project from first phone call to thank you letter.  They have comprehensive reporting tools for you to follow the process over time. Pipelines allow you to build out a custom workflow, track the contacts through that workflow, enter notes along the way, and even create custom fields to capture additional workflow-related information.


Mail Chimp

Drip (Automation) Campaigns are emails that deliver information to your customers right when they need it, in a way that’s efficient for you and your team. Send a series of emails to introduce your new customers to your company, share product recommendations based on the purchase history of your customers, wish your subscribers a happy birthday, and more. 
With MailChimp’s Automation workflows, you can easily create and track trigger-based emails that automatically send to your subscribers. 
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  • Home
  • About Us
    • Pond Marketing Tips
    • Client Testimonials
  • How it works
  • Options and Pricing
  • Pondtent: Landscaping
  • Blogs
  • Podcasts
  • Contact Us